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This animation drawing alone is enough reason to watch this video, even if you have no interest in the topic. It's amazing...

FTV: "As long as the task involved used only mechanical skill... the higher the pay, the better the performance. That makes sense... But once the task called for rudimentary cognitive skill, a larger reward led to poorer performance. Now this is strange, right? ...these folks here who did this are all economists - two at MIT, one at the University of Chicago, one at Carnegie Mellon - the top tier of the economics profession... they're saying that, once you get above rudimentary cognitive skill, it's the other way around... the idea that rewards don't work that way seems to be vaguely left-wing and socialist... I want to point out the left-wing, socialist organization that financed the research: the Federal Reserve Bank. This defies the laws of behavioral physics. ...when the task gets more complicated, when it requires some conceptual, creative thinking, those kind of motivators, demonstrably, don't work. There are three factors that lead to better performance... autonomy, mastery, and purpose. Autonomy is our desire to be self-directed... to direct our own lives... management is great if you want compliance. But if you want engagement... self-direction is better... One day of autonomy produces things that would have never emerged... Mastery is our urge to get better at stuff. We like to get better at stuff. ...more and more organizations want to have some kind of transcendent purpose, partly because it makes coming to work better, partly because that's the way to get better talent. ...when the profit motive becomes unmoored from the purpose motive, bad things happen... bad things ethically sometimes... but also bad things... like crappy products... like lame services..."

RSA Animate - Drive: The surprising truth about what motivates us


Original posting by Braincrave Second Life staff on Jun 3, 2010 at http://www.braincrave.com/viewblog.php?id=220

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